Clear briefs, clean contracts.
Creative direction without killing the creator's voice
Most influencer campaigns fail in the brief, not the buy. We write direction that protects your message while leaving creators room to sound like themselves — then paper it properly.
Our Services
- Creative briefs with hooks, must-says and do-nots
- Deliverable and posting schedules
- Usage rights, whitelisting and paid amplification terms
- Exclusivity, approval windows and revision limits
- ASCI/FTC disclosure and compliance language
Why Us? Briefs are built from what already performs in your paid social, and contracts secure the rights you need for repurposing — so winning creator content becomes an ad asset, not a one-day post.
Case Study
Turning creator posts into evergreen ad assets
Fintech app
Challenge
Strong organic creator posts expired in 24 hours with no rights to run them as ads.
Solution
Rebuilt briefs around paid-ready hooks and negotiated 6-month whitelisting and usage rights into every contract.
+64
Usable ad assets
-38%
Creative production cost
-71%
Late deliveries
FAQ
Need briefs and contracts that hold up?
We'll build your brief template and creator agreement pack.